Health Care Jobs: Forget Google, Monster and Careerbuilder

Posted by admin on July 7, 2009

By Bernie Reifkind, CEO of Premier Search, Inc. (800) 801-1400

Employer’s are increasingly relying on job boards such as Monster and Careerbuilder (or Yahoo jobs, etc) to find the best available health care candidates. To be fair, these job boards are useful in the way advertising used to be useful in the Sunday want ads.

The reality is that when you need staff at a critical time, posting an ad on a job board is the equivalent of a owning a retail store and waiting for customers to walk in. This is a reactive rather than a proactive approach.

Why not contact a health care search firm that specializes in your field? Do it right the first time!

If you needed braces for your child, you would use an orthodontist, wouldn’t you? The same thing if you needed a tax lawyer versus a criminal lawyer or a cardiac surgeon versus a general practioner.

Job boards are useful as tools no different than a hammer or a buzz saw is useful in a construction project, but in the hands of a specialist, these tools are used in ways that most of us are not familiar with.

If you are a health care employer, maybe it’s time to stop doing the heavy lifting and consider using a specialist to fill your most critical job openings. Your time is better spent carrying out your duties. Time and efficiency are keys to the success of almost any operation. It is essential to use your time wisely.

One of my favorite quotes by Theodore Roosevelt:
“Nine-tenths of wisdom consists in being wise in time.”

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